Terms of Service

Effective date: 10 July 2026 · Last updated: 15 August 2026

These Terms of Service ("Terms") govern your access to and use of Lyt, a product of Pudge Studio ("we", "us", "our"). By creating an account or using Lyt, you agree to these Terms. If you do not agree, do not use Lyt.

1. The Service

Lyt provides creators with a public profile page, link management, a media kit, brand inquiry inbox, and analytics. Features vary by plan (Free, Premium, Custom).

We reserve the right to modify, suspend, or discontinue any part of the service at any time. Where possible, we will give you reasonable notice of material changes.

2. Eligibility

You must be at least 13 years old to use Lyt (16 in the EEA). By using Lyt, you confirm that you meet this requirement. If you are using Lyt on behalf of a business, you confirm you have authority to bind that business to these Terms.

3. Accounts

You must sign in using a valid Google account. You are responsible for all activity under your account.
Your username must be at least 3 characters, contain only letters, numbers, and hyphens, and must not impersonate another person or brand.
Reserved usernames (e.g., "admin", "api") cannot be claimed.
You may not transfer your account to another person.
You must notify us immediately if you suspect unauthorised access to your account.

4. Acceptable Use

You agree not to use Lyt to:

Post content that is illegal, defamatory, harassing, discriminatory, or promotes violence
Impersonate any person, brand, or organisation
Share links to malware, phishing sites, or other harmful content
Scrape, crawl, or otherwise extract data from Lyt by automated means
Circumvent any rate limits, access controls, or security measures
Use Lyt for spam, pyramid schemes, or multi-level marketing without prior written consent
Violate any applicable law or regulation

We may suspend or permanently terminate accounts that violate these rules, without refund.

5. Content

Your content. You retain ownership of all content you post on Lyt (profile text, links, media kit data). By posting content, you grant us a non-exclusive, worldwide, royalty-free licence to display and distribute it as necessary to operate the service.

Our content. All software, design, trademarks, and branding in Lyt belong to Pudge Studio and may not be used without permission.

Removal. We may remove content that violates these Terms or applicable law, without prior notice.

6. Plans and Payment

6.1 Free plan

The Free plan is available at no cost and includes unlimited links, a public profile page, preset themes, and an email contact button.

6.2 Paid plans (Pro & Studio)

Pro and Studio are paid subscriptions that unlock premium profile layouts, the Creator Studio, a media kit, brand inquiry inbox, analytics, link groups, a premium subdomain, and removal of Lyt branding (with additional capabilities on Studio). Current pricing is displayed on the upgrade page and may be billed monthly or annually, in INR or USD.

6.3 Billing

Payments are processed by Razorpay. By subscribing, you authorise Razorpay to charge your chosen payment method on a recurring basis for your selected plan and billing cycle until you cancel. The price shown at checkout is the total amount payable; a payment receipt is emailed to you for each successful charge.

6.3a Launch pricing guarantee

If you subscribe to Pro during a promotional launch period at a price shown as a launch or introductory offer on our website, we will continue to charge you that same recurring amount for your active Pro subscription on the same billing interval (monthly or annual), even if we increase the list price for new subscribers later. This guarantee applies while your subscription renews automatically without cancellation. If you cancel and subscribe again later, the price shown at that time applies. We may change plan features with reasonable notice as described in Section 1.

6.4 Cancellation and refunds

You may cancel your subscription at any time from your account settings. Cancellation takes effect at the end of the current billing period — you retain paid access until then. We do not offer prorated refunds for partial billing periods. If you have a valid complaint about a charge, contact us at support@pudgestudio.com within 14 days of the charge. Razorpay may also offer dispute options through your bank or card issuer; we will cooperate with legitimate payment disputes processed through Razorpay.

6.5 Downgrade

If your subscription lapses or is cancelled, your account reverts to the Free plan. Premium-only features become unavailable, but your links and content remain saved should you re-subscribe.

6.6 Affiliate program

Approved affiliates may earn commissions on referred creator subscriptions as described in our Affiliate Program page. Affiliate earnings are not subscription fees — payout timing, minimum balances, and tax obligations are set out in that program document and may be updated with notice.

7. Brand Inquiries

When a brand submits an inquiry through a creator's profile, the brand represents that the information provided is accurate and that they have authority to enter into the proposed collaboration. Lyt is a platform only — we are not a party to any agreement between a creator and a brand, and we accept no liability for such arrangements.

8. Disclaimer of Warranties

Lyt is provided "as is" and "as available" without warranties of any kind, express or implied, including but not limited to warranties of merchantability, fitness for a particular purpose, or non-infringement. We do not warrant that the service will be uninterrupted, error-free, or free of harmful components.

9. Limitation of Liability

To the maximum extent permitted by applicable law, Pudge Studio's total liability to you for any claims arising under these Terms shall not exceed the amount you paid us in the 12 months preceding the claim. We are not liable for indirect, incidental, consequential, or punitive damages.

10. Indemnification

You agree to indemnify and hold harmless Pudge Studio and its personnel from any claims, losses, or damages (including legal fees) arising from your use of Lyt, your content, or your violation of these Terms.

11. Termination

You may delete your account at any time from Settings → Delete account. All your data will be permanently deleted within 30 days.

We may suspend or terminate your account for violation of these Terms, non-payment, or where required by law. Where possible we will give you notice and an opportunity to remedy the breach.

12. Governing Law and Disputes

These Terms are governed by the laws of India. Any disputes shall be subject to the exclusive jurisdiction of the courts of India. If you are a consumer in the EU/EEA, you may also have rights under the mandatory consumer protection laws of your country.

13. Changes to These Terms

We may update these Terms from time to time. We will notify registered users by email at least 14 days before material changes take effect. Continued use of Lyt after the effective date constitutes acceptance of the updated Terms.

14. Grievance Redressal & Contact

Pudge Studio
Email: support@pudgestudio.com
Lyt: lyt.pudgestudio.com · pudgestudio.com

For any complaint or grievance — including billing, refunds, or content — please use our Support & Grievances page. In line with applicable Indian law, you may escalate to our Grievance Officer, Grievance Officer, Pudge Studio (support@pudgestudio.com). We acknowledge grievances within 48 hours and aim to resolve them within 15 days.